Format Conversion & Encoding

Here is how this works in practice. We run format conversion and encoding through Park Road Post Wellington, Pop Productions, Resolved Pictures, Top Films, and Imagezoo Auckland — facilities equipped with Telestream Vantage, AWS Elemental MediaConvert, Adobe Media Encoder, FFmpeg-based custom pipelines, and Colorfront Transkoder for high-bit-depth deliverables. Common transcode chains include ARRIRAW or REDCODE source to ProRes 4444 XQ mezzanines, then to Netflix IMF, Apple TV+ Dolby Vision MP4, Amazon HDR10+ MP4, Disney+ IMF, AS-11 broadcast MXF for TVNZ and Three, and H.264/H.265 web-streaming proxies. Frame-rate conversion (24p ↔ 25p ↔ 30p ↔ 48p HFR ↔ 50p) uses optical-flow algorithms in Topaz Video AI and Resolve's Neural Engine. Standards conversion between PAL/SECAM/NTSC heritage masters and today's progressive timing is handled with Cinnafilm Tachyon. Black Magic Design's Auckland HQ means we receive Resolve encoder updates ahead of overseas markets, useful when delivery specs change mid-campaign.

Here is the short of it. NZ encoding heritage runs through Park Road Post's Lord of the Rings, Hobbit, King Kong, and Avatar deliveries — multi-format global releases that pioneered industrial-scale encoding discipline. Avatar: The Way of Water (2022) introduced HFR 48 fps encoding standards that NZ houses now handle routinely. Cross-border encoding for Australia (Soundfirm Sydney), UK (DPP AS-11 UK), and US distributors is standard. Te reo Māori subtitle tracks (under the 1987 Language Act) and NZSL accessibility tracks (under the 2006 NZSL Act) are commonly muxed into final wrappers. AWS Auckland Region (2024) and Azure NZ North (2025) provide Privacy Act 2020-compliant encoder farm capacity inside NZ borders. GST 15 percent, NZD invoicing, ACC universal accident cover, and zero capital gains tax apply.